Objective:

KK were engaged to create a buzz surrounding the dining concept as the ever growing trend of a healthy lifestyle was becoming more apparent.

Approach:

KK devised forward thinking initiatives that would create incomparable news hooks associated with the restaurant, catapulting it from attaining local press coverage to national write ups.

Results:

Whilst working with Squirrel, we brought them national press coverage that saw them featured in top tier media publications including The Times, Time Out, Marie Claire, Women’s Health & Foodism as well as significant influencer exposure, featuring regularly on the Instagram accounts of London Paleo Girl and the Goodness Guru. A total outreach of 172,487,286 was secured by the team.